While in Portland, I noticed some nice typography and fascinating neon signage. It feels a little off to say that parts of Portland feel like the late eighties, but it’s a combination of the neon signs, cars, and frontage in the outlying areas. I swore to myself that I would go back and shoot more pictures of the neon signs.

These will have to suffice until then.

“Bold type that is easily readable and fits the brand of Blue Star Donuts.”

“Powell’s is a tiny city of knowledge that lives in the downtown of Portland. I could have spent another 2-3 hours inside, pouring over the shelves. Powell’s logo and branding is clean and concise, with a bit of playfulness.”